Author: Jonah Lehrer
alone and blocked, ease off and allow the insights in
horizontal interaction to seed new crossover ideas and flexible attention (take a walk)
work in a blue room to stimulate the imagination
working memory to refine and edit and unconceal, feeling of knowing - stick with it, if stuck, need an insight
outsider view - not knowing what isn't possible
the power of Q - the number of old and new partners in work, consult with more people
Pixar's criticism plus a new idea that builds on the flaws of the original
take in the offerings of the city
culture largely determines creative output
sharing ideas helps them multiply
immature poets imitate, mature poets steal - T.S. Eliot
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